by Kate Lett | Jan 25, 2024 | Blog
Apologies for the clickbait headline, but you clicked, didn’t you? Let’s talk about the disaster that has become Facebook advertising. With recent iOS tracking changes, determining the ROI from social media ads can be nothing short of exasperating. Justifying budgets...
by Kate Lett | Jan 24, 2024 | Blog
Over the past few months, we have witnessed Facebook and Apple bicker over the implications of the upcoming iOS 14 release. While it is always interesting to watch two industry titans square off, there are some things you should know if you run ads on Facebook. What...
by Kate Lett | Jan 24, 2024 | Blog
Today we are bombarded with different types of technology and various forms of communication. We carry all of the answers to the great questions of the universe in our pockets and purses. From liking comments on social media or a quick Snapchat, to business emails or...