by Geoff Hineman | Jan 25, 2024 | Blog
I’ve seen them. You’ve seen them. Every six months or so, the “SEO is Dead” linkbait articles resurface with the predictability of cicadas. It’s usually in reference to some change at Google, Amazon, or Facebook. At best, it’s...
by Geoff Hineman | Jan 25, 2024 | Blog
In the early days of SEO, rankings were often determined by the number of times a particular keyword was repeated on a page. You could even goose the relevance of a term by putting it in header tags or bolding it. Pretty quickly, keyword stuffing became the quick path...
by Geoff Hineman | Jan 25, 2024 | Blog
By now, you’ve heard about the importance of high-quality content. You may have even started making a list of different blog posts, tweets, and videos you can develop. That’s a good idea because, according to a recent Salesforce blog post 87% of...
by Geoff Hineman | Jan 25, 2024 | Blog
In the past, you may have been told that clicks from a browser bar show up in Google Analytics as Direct Traffic. That, however, is not always the case. Site Traffic from Bookmarks While it is true that someone visiting your site from a bookmark is coming directly to...
by Geoff Hineman | Jan 25, 2024 | Blog
For years, mobile has been the most rapidly increasing source of inbound traffic for websites and it shows no sign of slowing down anytime soon. In turn, many site owners have already taken the initiative to develop sites that are mobile-friendly, either via...